Both require developing a project scope, communicating with multiple stakeholders, writing skills, information flow, visual design, typography & keeping files very organized.
is a visual representation of information, data, or knowledge intended to present complex information quickly and clearly.
Process: Research the subject, write a script, follow brand guidelines, prototype layout, thumbnail drawings, comp up options, get approval, & then build. Make sure everything is spellchecked, all links work & keep the file size down. Infographics translate well into motion graphics & video.
is designed to assist someone in performing a specific task or job. It often provides step-by-step instructions, checklists, or guidelines.
Process: Determine the behavior/risk that needs modified, interview SMEs, write an essay, follow brand guidelines, prototype layout, arrange mood boards, get approval, and then build. Make sure everything is spellchecked, all links work & keep the file size down.