My Services 360 videos
Ideas + Design + Motion = everything on this one. This is how it evolved:
The project that kept growing. As one part was delivered & well received, another opportunity opened up.
JCG during day shoot checking composition in monitor before ducking down.
1. Software explainer
Create a video showing the benefits of this software.
2. Live Action video day shoot
Show the software in action in an office.
3. Extreme Compositing
Show the software in a Data Center.
1. Software explainer: what I did
Project was used in customer sales presentations & events
Research & Storyboards
Software engineers are interviewed. A walk thru of the app is recorded. The software needed customer data to show functionality, but needed replaced. Every click, movement, & rollover is documented to recreate .
Convincing, but fake customer data
I recreated each screen as 4K vector art in Illustrator with fake customer numbers, names & data. Faces were from stock photos. This allowed zooming in with After Effects to avoid pixelating as they were animated.
Speed up approval process
As each file went through brand, legal & engineering review, I was able to building the animation by screen sharing and dynamic linking to source files without rendering out video.
2. live action Day shoot with a Red Camera: what i did
Project was used in presentations, events & Dell EMC social channels
Pre-production: Storyboard video. Secure budget. Search & book talent. Scout & secure location. Book crew & equipment. Provide logistics for a day shoot. Secure all Dell hardware used. Develop shot list. Ensure talent & crew signed all wavers.
Production: Direct talent & crew. Shoot B-Roll. Prime all monitors for post-production compositing. Coordinate craft services.
Post-Production: Convert all Red footage into proxies. Log all footage. Coach voice talent. Edit rough cut. After approval tracked, synced & composited all screens with software explainer. Provide options for music. Sweetened audio, color correction & exported to multiple formats. Submit & received brand approval.
3. extreme compositing or can you make a data center?: what i did
Project was used in presentations, events & Dell EMC social channels
Post-Production: Find 4k footage from EMC product footage & get permission. Organize into proxies. Log all footage. Track camera footage in Mocha. Create masks & time remap footage. Composite multiple shots into rough versions. Rotoscope our fly-away hair. Create graphics to animate in 3D space. Refine masks & render 4k. Color match all footage. Add footage to Live Action video. Recut & sync to audio. Export to multiple formats. Submit & received brand approval.